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Topic: did anyone see a race during the commercial?
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Page 1 of 1 of 7 replies
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February 12, 2008 at
11:20:25 AM
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Bud Shootout TV Ratings up 6%: The 2008 Sprint Cup season got off to a strong start Saturday night by notching a 5.1 household rating and a 9 share (8.5 million viewers) for the Budweiser Shootout shown on Fox from Daytona International Speeday. Saturday's 5.1/9 is a +6% gain over last year's 4.8/9 for the Shootout, according to Nielsen Fast National ratings released today. The Budweiser Shootout powered FOX to primetime wins for the night in both household rating and the Adults 18-49 demographic. Among all homes, FOX's 5.1/9 for the Shootout scored a +19% win over second place NBC's 4.3/8 and FOX's 3.0 rating in Adults 18-49 was good for an impressive +30% win over ABC's 2.3. The Shootout also saw ratings increases among Men 25-54 (+6%, 5.1 vs. 4.8) and Men 55+ (+8%, 5.6 vs. 5.2). Viewing of the Budweiser Shootout peaked at a 6.1/11 from 10:00-10:10pm/et as over 10 million viewers saw Dale Earnhardt Jr. take the checkered flag in his first outing in the #88 car for Hendrick Motorsports.(Fox PR)(2-11-2008)
Race and Commercial Breakdown of the Bud Shootout 02-09-08:
Total number of commercials: 65
Total number of companies or entities advertised: 37
Total number of brief promos of products/services during the race broadcast: 12
Start time to record race/commercial periods: 8:20 PM
End time to record race/commercial periods: 10:07 PM
Total minutes: 107
Minutes of race broadcast: 80
Minutes of commercials: 27
Number of missed restarts: 0
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Laser Engraving
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February 12, 2008 at
12:08:34 PM
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Because it is the first race of the year maybe!!! Last year the Daytona 500 was the 1 and only NASCAR race I watched all year, I wanted to see Talledega but was either working or busy and missed it. There's something about Daytona 500 weekend that I do like. All the divisions racing on the superspeedway and too much winter boredom is probably what it is. (My favorite race of the weekend is the Craftsmen Trucks)
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February 12, 2008 at
01:00:03 PM
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11/30/2004
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Yeah but, the Neilsen ratings do NOT take into account the # of households that had the race on but the viewer either a) fell asleep during the broadcast or b) simply got feed up with the commercials and walked away. Nobody asked me if I watched it or not so how do they REALLY know? It's just a useless statistic used to sell even more advertising.
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February 12, 2008 at
06:18:02 PM
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I would rather listen to the Outlaws then watch NASCAR, oh wait that is what I did.
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February 12, 2008 at
06:24:51 PM
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Reply to:
Posted By: kylenap on February 12 2008 at 06:18:02 PM
I would rather listen to the Outlaws then watch NASCAR, oh wait that is what I did.
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at a third of the broadcast being advertisement, and the rest being the product mentions of all of the cars at least 100 times, I do believe the race had about 4 minutes of pure unadulterated racing in the middle of their advertising.
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Duane Davis
Laser Engraving
641-751-7777
101 N Center
Marshalltown, Iowa
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February 12, 2008 at
06:36:24 PM
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Thanks to the TV God for the DVR
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February 12, 2008 at
11:18:59 PM
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I clicked on this thread thinkiing it was a commentary about SpeedTV's broadcast of the Chili Bowl tonite. 2 hour show for 50 laps of racing. I was at least hoping for C's and B's in there instead of all the filler they had to use on the PPV in between races.
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February 13, 2008 at
10:51:10 AM
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that is one of the biggest reason i lost interest in NASCAR. you watch 4 hours of commercial and very little racing. and the racing is all Jr no matter where he is running. screw nascar.
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