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December 17, 2011 at
10:34:12 PM
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Joined:
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10/08/2007
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169
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Reply to:
Posted By: Hannity on December 17 2011 at 08:10:56 PM
Ahh Staggerman... cut Brandon some slack. Brandon seems like a decent young man, who trying to figure out how to keep his car on the track.
Brandon,
I have been patiently waiting, hoping for your sake, that this thread would eventually drop off the bottom of the page, but you and your supporters seem hell bent on keeping it fresh, even though it's probably doing more damage than good.
The chances of attracting a new sponsor via Hoseheads are slim to none. Racing at Jackson and other area tracks offers little or no marketing value. There just aren't enough race fans and your race team/race car isn't that effective. I suppose that sounds a little harsh, but the sooner you recognize that the hill is steep, the better.
So, now that you have a new, more informed perspective, here's what I would suggest. Step 1) Stay off the message board, unless your making an announcement. Step 2) Don't act desperate. I realize that you probably are desperate, but don't beg... Step 3) Focus on building relationships! Encourage friends and family to attend the races. Invite potential investors, but don't ask for their support up front. Get them involved, get them excited about what you are trying to accomplish, before you ask for help. Be respectful! Be genuine; don't dump a new friend because they chose not to sponsor. Be good to people and they will be good to you. Talk to a team owner who is already successful. Ask for their advice. Life is about relationships. Step 4) Figure out how to add value. For example, a show car appearance may add more value than a race night appearance. Sell your car as a show car! Ask a radio station to give you free ads, instead of money, and then give the free air time to one of your cash sponsors as an incentive. Figure out how to ad value. Step 5) Get creative!
I don't have all the answers, but this message board is a poor place to start. Your local market is small, you're probably aren't going to find someone who is willing to invest thousands. Keep things in perspective and good luck!
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This is good advice. I run my own sprint car team and agree with these suggestions.
Chad Patterson
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December 17, 2011 at
10:51:02 PM
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12/01/2004
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654
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Reply to:
Posted By: Hannity on December 17 2011 at 08:10:56 PM
Ahh Staggerman... cut Brandon some slack. Brandon seems like a decent young man, who trying to figure out how to keep his car on the track.
Brandon,
I have been patiently waiting, hoping for your sake, that this thread would eventually drop off the bottom of the page, but you and your supporters seem hell bent on keeping it fresh, even though it's probably doing more damage than good.
The chances of attracting a new sponsor via Hoseheads are slim to none. Racing at Jackson and other area tracks offers little or no marketing value. There just aren't enough race fans and your race team/race car isn't that effective. I suppose that sounds a little harsh, but the sooner you recognize that the hill is steep, the better.
So, now that you have a new, more informed perspective, here's what I would suggest. Step 1) Stay off the message board, unless your making an announcement. Step 2) Don't act desperate. I realize that you probably are desperate, but don't beg... Step 3) Focus on building relationships! Encourage friends and family to attend the races. Invite potential investors, but don't ask for their support up front. Get them involved, get them excited about what you are trying to accomplish, before you ask for help. Be respectful! Be genuine; don't dump a new friend because they chose not to sponsor. Be good to people and they will be good to you. Talk to a team owner who is already successful. Ask for their advice. Life is about relationships. Step 4) Figure out how to add value. For example, a show car appearance may add more value than a race night appearance. Sell your car as a show car! Ask a radio station to give you free ads, instead of money, and then give the free air time to one of your cash sponsors as an incentive. Figure out how to ad value. Step 5) Get creative!
I don't have all the answers, but this message board is a poor place to start. Your local market is small, you're probably aren't going to find someone who is willing to invest thousands. Keep things in perspective and good luck!
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Hannity - Now you made me feel bad...LOL
I think your post is one of the best I have seen on HH and I agree with all your points. This should be posted for anyone who trys to use HH for marketing.
Good luck Brandon in your search.
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December 19, 2011 at
06:40:20 PM
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11/09/2011
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I have been helping with sponcership for years in the WoO. My advice is look for product sponcership to start off. Also as posted before your luck would be greater if you talked to local or reginal companies. I have worked for big names in srpint car racing and have had the door shut . Good luck and keep trying no matter what someone says dont let it ruin your dreams. The sport needs young guys like you to make so there will be good racing in the futrue.
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