Since 2007, the Olympic and
the NBA reached a strategic partnership and the official signing after the
Houston Rockets star Shane Battier, sports shoes, sports marketing strategy has
always Pick NBA basketball resources around the start: First, targeted to
enhance product R & D capability, has released Battier ?, ?, ?, ? generation,
Ron Artest, ?, ? generation, Kidd ?, ?on behalf of the other specialized
high-tech basketball shoes, strengthening to enhance the Olympic brand to focus
the field of basketball image; Second,Replica Soccer Jerseys mobilize the NBA and its players signed the influence
and appeal, has held more than Chinese NBA star line activities, Pick occasion
NBA, through a series of momentum growing stronger, growing range of radiation
dissemination activities, to narrow the distance with the Chinese fans.
Special steps had never concealed her "playful" and clearly
carry the "fashion movement" brand banner, UGG official website. Even
in sports sponsorship, competition from the CX to the Xiamen International
Marathon, to sign the Premier League club Birmingham, special steps the spirit
of entertainment everywhere. In particular, the cooperation with the
Birmingham, my shoes and cool, special steps of the "play" not just
stay in the sponsoring several sets thailand
soccer jerseys of clothing so simple. 100 million dollar sponsorship
implies that special steps to develop collaborative production with Birmingham
club fashion sport features "befc-xtep" exclusive football sports
equipment, special steps at the same time was appointed as
"befc-xtep" brand sports apparel in the United Kingdom , China (including
Hong Kong) and other countries, the sole supplier, publicity and promotion
partners. January 18, 2010 afternoon, in the special step further cooperation
with the Birmingham club announced the news conference, Nike website, special
steps, president of the small wave to the next phase of special-step operation
of the brand idea, told hundreds of members of the press: "From 2010
onwards, special steps will be established 'to sports brazil soccer jerseys as the core, to fashion the extension package' brand
tone, and as the world's largest sports football, what we established one of
the core sports.
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